627 lines
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627 lines
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Subject: Lord of the Ringtones: Arbocks vs. Seelecks
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From: Rohit Khare <khare@alumni.caltech.edu>
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To: Fork@xent.com
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Date: Tue, 8 Oct 2002 19:29:41 -0700
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I can't believe I actually read a laugh-out-loud funny profile of the
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*FCC Commissioner* fer crissakes! So the following article comes
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recommended, a fine explanation of Michael Powell's extraordinary
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equivocation.
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On the other hand, I can also agree with Werbach's Werblog entry... Rohit
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> A Trip to F.C.C. World
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>
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> Nicholas Lemann has a piece in the New Yorker this week about FCC
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> Chairman Michael Powell.<2E> It's one of the first articles I've seen that
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> captures some of Powell's real personality, and the way he's viewed in
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> Washington.<2E> Unfortunately, Lemann ends by endorsing conventional
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> political wisdom.<2E> After describing how Powell isn't really a
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> fire-breathing ideological conservative, he concludes that, in essence,
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> Powell favors the inumbent local Bell telephone companies, while a
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> Democratic FCC would favor new entrants.<2E> I know that's not how Powell
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> sees the world, and though I disagree with him on many issues, I think
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> he's right to resist the old dichotomy.
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>
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> The telecom collapse should be a humbling experience for anyone who
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> went through it.<2E> The disaster wasn't the regulators' fault, as some
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> conservatives argue.<2E> But something clearly went horribly wrong, and
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> policy-makers should learn from that experience.<2E> Contrary to Lemann's
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> speculation, the upstart carriers won't be successful in a Gore
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> administration, because it's too late.<2E> Virtually all of them are dead,
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> and Wall Street has turned off the capital tap for the foreseeable
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> future.<2E> Some may survive, but as small players rather than
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> world-dominators.<2E>
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>
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> The battle between CLECs and RBOCs that Lemann so astutely parodies is
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> old news.<2E> The next important battle in telecom will be between those
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> who want to stay within the traditional boxes, and those who use
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> different models entirely.<2E> That's why open broadband networks and open
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> spectrum are so important.<2E> Whatever the regulatory environment, there
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> is going to be consolidation in telecom.<2E> Those left out in that
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> consolidation will face increasing pressure to create new pipes into
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> the home, or slowly die. The victors in the consolidation game will cut
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> back on innovation and raise prices, which will create further pressure
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> for alternatives.<2E>
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>
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> Lemann is right that policy-making looks much drier and more ambiguous
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> on the ground than through the lens of history.<2E> But he's wrong in
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> thinking that telecom's future will be something like its past.
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>
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> Friday, October 04, 2002
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> 11:17:11 AM <20>comments<74>{0}<7D>
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==============================================================
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http://www.newyorker.com/printable/?fact/021007fa_fact
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THE CHAIRMAN
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by NICHOLAS LEMANN
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He's the other Powell, and no one is sure what he's up to.
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New Yorker, October 8, 2002
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Last year, my middle son, in eighth grade and encountering his first
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fairly serious American-history course, indignantly reported that the
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whole subject was incomprehensible. I was shocked. What about Gettysburg
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and the Declaration of Independence and the Selma-to-Montgomery march?
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Just look at my textbook, he said, and when I did I saw his point. His
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class had got up to the eighteen-forties. What I expected was a big
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beefing up of the roles of Sacagawea and Crispus Attucks, and, in-deed,
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there was some of that. But the main difference between my son's text
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and that of my own childhood was that somebody had made the disastrous
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decision to devote most of it to what had actually happened in American
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history. There were pages and pages on tariffs and bank charters and
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reciprocal trade agreements. I skipped ahead, past the Civil War, hoping
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for easier going, only to encounter currency floats and the regulation
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of freight rates. Only a few decades into the twentieth century did it
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become possible to see the federal government's main function as
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responding to dramatic crises and launching crusades for social justice,
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instead of attempting to referee competing claims from economic
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interests.
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Even now, if one were to reveal what really goes on behind the pretty
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speeches and the sanctimonious hearings in Washington, what you'd find
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is thousands of lawyers and lobbyists madly vying for advantage, not so
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much over the public as over each other: agribusiness versus real
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estate, banks versus insurance companies, and so on. The arena in which
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this competition mainly takes place is regulatory agencies and
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commissions and the congressional committees that supervise them. It's
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an insider's game, less because the players are secretive than because
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the public and the press<73>encouraged by the players, who speak in jargon<6F>
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can't get themselves interested.
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One corner of Washington might be called F.C.C. World, for the Federal
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Communications Commission. F.C.C. World has perhaps five thousand
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denizens. They work at the commission itself, at the House and Senate
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commerce committees, and at the Washington offices of the companies that
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the commission regulates. They read Communications Daily (subscription
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price: $3,695 a year), and every year around Christmastime they
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grumblingly attend the Chairman's Dinner, at a Washington hotel, where
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the high point of the evening is a scripted, supposedly self-deprecating
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comedy routine by the commission's chairman.
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Of all the federal agencies and commissions, the F.C.C. is the one that
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Americans ought to be most interested in; after all, it is involved with
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a business sector that accounts for about fifteen per cent of the
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American economy, as well as important aspects of daily life<66>telephone
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and television and radio and newspapers and the Internet. And right now
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F.C.C. World is in, if not a crisis, at least a very soapy lather,
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because a good portion of what the angry public thinks of as the
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"corporate scandals" concerns the economic collapse of companies
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regulated by the F.C.C. Qwest, WorldCom, Adelphia, and Global Crossing,
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among others, are (or were) part of F.C.C. World. AOL Time Warner is
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part of F.C.C. World. Jack Grubman, the former Salomon Smith Barney
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analyst who seems to have succeeded Kenneth Lay, of Enron, as the
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embodiment of the corporate scandals, is part of F.C.C. World. In the
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past two years, companies belonging to F.C.C. World have lost trillions
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of dollars in stock-market valuation, and have collectively served as a
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dead weight pulling down the entire stock market.
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This year, an alarmed and acerbic anonymous memorandum about the state
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of the F.C.C. has been circulating widely within F.C.C. World. It evokes
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F.C.C. World's feverish mood ("The F.C.C. is fiddling while Rome burns")
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and suggests why nobody besides residents of F.C.C. World has thought of
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the commission in connection with the corporate scandals. The sentence I
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just quoted is followed by this explanation: "The ILECs appear likely to
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enter all l.d. markets within twelve months, while losing virtually no
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residential customers to attackers since 1996, and suffering about 10%
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market share loss in business lines to CLECs." It's a lot easier to
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think about evil C.E.O.s than to decipher that.
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Even in good times, F.C.C. World pays obsessive attention to the
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commission's chairman. In bad times, the attention becomes especially
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intense; and when the chairman is a celebrity F.C.C. World devotes
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itself to full-time chairman-watching. The current chairman, Michael
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Powell, is a celebrity, at least by government-official standards,
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because he is the only son of Colin Powell, the Secretary of State.
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Unlike his father, he has a kind of mesmerizing ambiguity, which
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generates enormous, and at times apoplectically toned, speculation about
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who he really is and what he's really up to. Powell is young to be the
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head of a federal agency<63>he is thirty-nine<6E>and genially charming.
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Everybody likes him. Before becoming chairman, he was for three years
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one of the F.C.C.'s five commissioners; not only is he fluent in the
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F.C.C.'s incomprehensible patois, he has a Clintonesque love of the
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arcane details of communications policy. He's always saying that he's an
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"avid moderate." And yet he has a rage-inciting quality. One of his
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predecessors as chairman, Reed Hundt, quoted in Forbes, compared Powell
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to Herbert Hoover. Mark Cooper, of the Consumer Federation of America,
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calls him "radical and extreme." Just as often as he's accused of being
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a right-wing ideologue, Powell gets accused of being paralytically
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cautious. "It ain't about singing 'Kum-Ba-Yah' around the campfire,"
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another former chairman, William Kennard, says. "You have to have an
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answer." One day last spring, Powell, testifying before a Senate
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subcommittee, delivered an anodyne opening statement, and the
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subcommittee's chairman, Ernest Hollings, of South Carolina, berated
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him. "You don't care about these regulations," Hollings said. "You don't
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care about the law or what Congress sets down. . . . That's the
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fundamental. That's the misgiving I have of your administration over
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there. It just is amazing to me. You just pell-mell down the road and
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seem to not care at all. I think you'd be a wonderful executive
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vice-president of a chamber of commerce, but not a chairman of a
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regulatory commission at the government level. Are you happy in your
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job?"
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"Extremely," Powell said, with an amiable smile.
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One cannot understand Powell's maddening effect, at least on Democrats
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and liberal activists, without understanding not just the stated purpose
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of the commission he chairs but also its real purpose. The F.C.C. was
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created by Congress in 1934, but it existed in prototype well before the
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New Deal, because it performs a function that is one of the classic easy
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cases for government intervention in the private economy: making sure
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that broadcasters stick to their assigned spots on the airwaves. Its
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other original function was preventing American Telephone & Telegraph,
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the national monopoly phone company, from treating its customers
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unfairly. Over the decades, as F.C.C. World grew up into a comfortable,
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well-established place, the F.C.C. segued into the role of industrial
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supervision<EFBFBD>its real purpose. It was supposed to manage the competition
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among communications companies so that it didn't become too bloody, by
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artfully deciding who would be allowed to enter what line of business.
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In addition to looking out for the public's interest, the commission
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more specifically protected the interests of members of Congress, many
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of whom regard the media companies in their districts as the single most
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terrifying category of interest group<75>you can cross the local bank
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president and live to tell the tale, but not the local broadcaster.
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According to an oft-told F.C.C. World anecdote, President Clinton once
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blocked an attempt to allow television stations to buy daily newspapers
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in the same city because, he said, if the so-and-so who owned the
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anti-Clinton Little Rock Democrat-Gazette had owned the leading TV
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station in Little Rock, too, Clinton would never have become President.
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F.C.C. World may have been con tentious, but it was settled, too,
|
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because all the reasonably powerful players had created secure economic
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niches for themselves. Then, in the nineteen-eighties, the successful
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breakup of A.T. & T.<2E>by far the biggest and most important company the
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commission regulated<65>deposited a thick additional sediment of
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self-confidence onto the consciousness of F.C.C. World. A generation
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ago, for most Americans, there was one local phone company, one
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long-distance company, and one company that manufactured telephones,
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which customers were not permitted to own<77>and they were all the same
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company. It was illegal to plug any device into a phone line. By the
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mid-nineteen-nineties, there were a dozen economically viable local
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phone companies, a handful of national long-distance companies competing
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to offer customers the lowest price and best service, and stores
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everywhere selling telephone equipment from many manufacturers<72>and
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millions of Americans had a fax machine and a modem operating over the
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telephone lines. A.T. & T. had argued for years that it was a "natural
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monopoly," requiring protection from economic competition and total
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control over its lines. So much for that argument. Over the same period,
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the F.C.C. had assisted in the birth of cable television and cell phones
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and the Internet. It was the dream of federal-agency success come true:
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consumers vastly better served, and the industry much bigger and more
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prosperous, too.
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The next big step was supposed to be the Telecommunications Act of 1996,
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one of those massive, endlessly lobbied-over pieces of legislation which
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most people outside F.C.C. World probably felt it was safe to ignore.
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Although the Telecom Act sailed under the rhetorical banner of
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modernization and deregulation, its essence was a grand interest-group
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bargain, in which the local phone companies, known to headline writers
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as "baby Bells" and to F.C.C. World as "arbocks" (the pronounced version
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of RBOCs, or regional Bell operating companies), would be permitted to
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offer long-distance service in exchange for letting the long-distance
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companies and smaller new phone companies use their lines to compete for
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customers. Consumers would win, because for the first time they would
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get the benefits of competition in local service while getting even more
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competition than they already had in long distance. But the politics and
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economics of the Telecom Act (which was shepherded through Congress by
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Vice-President Gore) were just as important. Democrats saw the act as
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helping to reposition them as the technology party<74>the party that
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brought the Internet into every home, created hundreds of thousands of
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jobs in new companies, and, not least, set off an investment boom whose
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beneficiaries might become the party's new contributor base. Clinton's
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slogans about the "information superhighway" and "building a bridge to
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the twenty-first century," which, like all Clinton slogans, artfully
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sent different messages to different constituencies, were the rhetorical
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correlates of the Telecom Act, and Gore's cruise to the Presidency was
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supposed to be powered substantially by the act's success.
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The F.C.C. had a crucial role in all this. The arbocks are rich,
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aggressive, politically powerful, and generally Republican (though like
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all important interest groups they work with both parties); they
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immediately filed lawsuits, which wound up tying the hands of their new
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competitors in the local phone market for more than three years. Through
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rule-making, enforcement, and litigation, the F.C.C., then headed by
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Reed Hundt, who was Gore's classmate at St. Albans, was supposed to keep
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the arbocks in their cages, so that not only long-distance companies
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like A.T. & T. and MCI WorldCom but also a whole category of new
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companies, "see-lecks" (the pronounced version of CLECs, or competitive
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local exchange carriers), could emerge. This entailed the regulatory
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equivalent of hand-to-hand combat: the see-leck is supposed to have
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access to the arbock's switching equipment, the arbock won't give the
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seeleck a key to the room where it's kept, so the see-leck asks the
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F.C.C. to rule that the arbock has to give it the key.
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Partly because Hundt assured the see-lecks and other new companies that
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he would protect them, and partly because of the generally booming
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condition of the economy then, investment capital flooded into the
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see-lecks<6B>companies with names like Winstar, Covad, and Teligent<6E>and
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into other telecommunications companies. Even not obviously related
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technology companies like Cisco Systems benefitted from the telecom
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boom: demand for their products was supposed to come from the see-lecks
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and other new players. There would be no conflict between the interests
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of the new telecom companies and those of consumers; as one of Hundt's
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former lieutenants told me, "Reed used to joke that my job was to make
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||
sure that all prices went down and all stocks went up."
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||
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||
The years following the passage of the Telecom Act were the peak of the
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boom. Wall Street had its blood up, and that meant not just more
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startups but also more mergers of existing communications companies:
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Time Warner and AOL decided to throw in together, and A.T. & T. and
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||
Comcast, and so on. (Surely, WorldCom and the other telecom bad guys
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||
believed that their self-dealing, stock-overselling, and creative
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accounting would go unnoticed because the market was so
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undiscriminating.)
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By the time the outcome of the 2000 Presidential election had been
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determined, the telecom crash was well under way. Nonetheless, the
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chairmanship of the F.C.C. remained one of the best jobs, in terms of
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influence and visibility, available to a career government regulator.
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Three Republicans emerged as candidates: Powell, who was a commissioner;
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Harold Furchtgott-Roth, the farthest-to-the-right commissioner; and
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Patrick Wood, the head of the Texas Public Utility Commission and, as
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such, a George W. Bush guy. In Texas, however, Wood had crossed the most
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powerful person in the arbock camp, Edward Whitacre, the C.E.O. of
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S.B.C. Communications, which is headquartered in San Antonio. This meant
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that the arbocks didn't want Wood as head of the F.C.C., because he
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might be too pro-see-leck. (Wood is now the head of the Federal Energy
|
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Regulatory Commission.) Michael Powell had to signal the arbocks that he
|
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wasn't as threatening as Wood, while also signalling the conservative
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movement that he was only negligibly farther to the left than
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Furchtgott-Roth.
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||
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Powell did this deftly. For example, in December of 2000 he appeared
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||
before a conservative group called the Progress & Freedom Foundation and
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gave a very Michael Powell speech<63>whimsical, intellectual, and
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||
free-associative (Biblical history, Joseph Schumpeter, Moore's Law)<29>that
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||
began by making fun of the idea that the F.C.C. should try to keep new
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||
telecom companies alive. "In the wake of the 1996 Act, the F.C.C. is
|
||
often cast as the Grinch who stole Christmas," Powell said. "Like the
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||
Whos, down in Who-ville, who feast on Who-pudding and rare Who-roast
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||
beast, the communications industry was preparing to feast on the
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deregulatory fruits it believed would inevitably sprout from the Act's
|
||
fertile soil. But this feast the F.C.C. Grinch did not like in the
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||
least, so it is thought." Thus Powell was indicating that if he became
|
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chairman he didn't expect to administer first aid to the see-lecks as
|
||
part of the job. He was appointed to the chairmanship on the first day
|
||
of the Bush Administration.
|
||
|
||
Twenty months into the Administration, nearly all the see-lecks are dead
|
||
or dying; nearly all long-distance companies, not just WorldCom, are in
|
||
serious trouble; cable companies have lost half their value; satellite
|
||
companies are staggering. The crash has had an automatically
|
||
concentrating effect, because as new companies die the existing
|
||
companies' market share increases, and, if the existing companies are in
|
||
good shape financially, they have the opportunity to pick up damaged
|
||
companies at bargain prices. During the Bush Administration, as the
|
||
financial carnage in communications has worsened, the communications
|
||
industry has moved in the direction of more concentration. If the Bells
|
||
wind up protecting their regional monopolies in local phone service, and
|
||
if they also merge, the country will be on its way to having a national
|
||
duopoly in local service: Verizon, in the East, and S.B.C., in the West.
|
||
And these companies could dominate long distance as well, because of the
|
||
poor health of the long-distance companies.
|
||
|
||
The cable business also seems close to having two dominant national
|
||
companies, AOL Time Warner and Comcast. Unlike the phone companies, they
|
||
don't have to share their wiring with other companies and so can more
|
||
fully control what material they allow to enter people's homes. As part
|
||
of the complicated bargaining with interest groups that led to the 1996
|
||
Telecom Act, the limits on concentration in the radio industry were
|
||
significantly loosened, and in the past six years the number of
|
||
radio-station owners in the United States has been cut by twenty-five
|
||
per cent; today, a large portion of local and national radio news
|
||
programming is supplied by a single company, Westwood One, a subsidiary
|
||
of Viacom.
|
||
|
||
In this situation, many Democrats and liberals think, the F.C.C. should
|
||
be hyperactive<76>the superhero of government regulation, springing to the
|
||
rescue of both consumers and the communications industry. It should try
|
||
to breathe life into the see-lecks and other new companies. It should
|
||
disallow mergers, maintain ownership limits, and otherwise restrain the
|
||
forces of concentration. It should use the government's money and muscle
|
||
to get new technology<67>especially fast Internet connections<6E>into the
|
||
homes of people who can't afford it at current market prices. (An
|
||
analogy that a lot of people in F.C.C. World make is between telecom and
|
||
the Middle East: the Clinton people blame the bloodshed on the Bush
|
||
people, because they disengaged when they came into office, and the Bush
|
||
people blame it on the Clinton people, because they raised too many
|
||
expectations and stirred too many passions.)
|
||
|
||
But Michael Powell's F.C.C. has not been hyperactive. Powell has been
|
||
conducting internal policy reviews and reforming the management of the
|
||
F.C.C. and waiting for the federal courts and the Congress to send him
|
||
signals. (In mid-September, Powell finally initiated a formal review of
|
||
the F.C.C.'s limits on media concentration.) This doesn't mean he has
|
||
been inactive; rather, he has been active in a way that further
|
||
infuriates his critics<63>in a manner that smoothly blends the genial and
|
||
the provocative, he muses about whether the fundamental premises of
|
||
F.C.C. World really make sense, while giving the impression that he's
|
||
having the time of his life as chairman. At his first press conference,
|
||
when he was asked what he was going to do about the "digital
|
||
divide"<22>that is, economic inequality in access to the Internet<65>he said,
|
||
"You know, I think there is a Mercedes divide. I'd like to have one and
|
||
I can't afford one." At the National Cable & Telecommunications
|
||
Association convention, in Chicago, Powell, following a troupe of
|
||
tumblers to the stage, interrupted his walk to the podium to perform a
|
||
somersault.
|
||
|
||
|
||
Not long ago, I went to see Powell in his office at the F.C.C. Until
|
||
1998, when the commission moved to a new building in Southwest
|
||
Washington, near the city's open-air fish market, F.C.C. World was at
|
||
the western edge of downtown, where everybody would encounter everybody
|
||
else at a few familiar restaurants and bars. Today, the F.C.C. building
|
||
looks like the office of a mortgage company in a suburban office park.
|
||
Even the chairman's suite, though large, is beige, carpeted, and
|
||
fluorescent. Powell is a bulky man who wears gold-rimmed glasses and
|
||
walks with a pronounced limp, the result of injuries he suffered in a
|
||
jeep accident in Germany, in 1987, when he was an Army officer. Because
|
||
of the accident, he left the Army and went to law school, where he
|
||
became entranced with conservative ideas about regulation, particularly
|
||
the idea that the government, rather than trying to correct the flaws of
|
||
the market before the fact<63>"prophylactically," as he likes to say<61>should
|
||
wait till the flaws manifest themselves and then use antitrust
|
||
litigation to fix them. He worked briefly at a corporate law firm, and
|
||
then became a prot<6F>g<EFBFBD> of Joel Klein, the head of the antitrust division
|
||
of the Clinton Justice Department and the man who led the government's
|
||
legal case against Microsoft. (He was recently appointed chancellor of
|
||
the New York public-school system.) It testifies to Powell's political
|
||
skill that he is probably the only high official in the Bush
|
||
Administration who not only served in the Clinton Administration but
|
||
also maintains close ties to Bush's nemesis Senator John McCain, of
|
||
Arizona. One of the things about Powell that annoy people is his
|
||
enduring love of law school<6F>"It's sort of like a law-school study
|
||
session over there," one Democratic former commissioner said. As if to
|
||
confirm the charge, Powell, when I arrived, introduced me to four law
|
||
students, summer interns at the commission, whom he'd invited to sit in.
|
||
|
||
I began by asking Powell whether he agreed with the founding assumptions
|
||
of the F.C.C. For example, could private companies have apportioned the
|
||
airwaves among themselves without the government being involved?
|
||
|
||
"I think we'll never know," Powell said. "I don't think it's an
|
||
automatically bad idea, the way some people will argue. Land is probably
|
||
the best analogue. We don't seize all the land in the United States and
|
||
say, 'The government will issue licenses to use land.' If my neighbor
|
||
puts a fence one foot onto my property line, there's a whole body of law
|
||
about what I can do about that, including whether I can tear it down. If
|
||
a wireless company was interfering with another wireless company, it's a
|
||
similar proposition. There are scholars who argue<75>indeed, the famous
|
||
Ronald Coase treatise that won the Nobel Prize was about this<69>that
|
||
spectrum policy is lunacy. The market could work this out, in the kinds
|
||
of ways that we're accustomed to."
|
||
|
||
Talking to Powell was fun. Unlike most high government officials, he
|
||
doesn't seem to be invested in appearing dignified or commanding. He
|
||
slumps in his chair and fiddles with his tie and riffs. He speaks in
|
||
ironic air quotes. He's like your libertarian friend in college who
|
||
enjoyed staying up all night asking impertinent rhetorical questions
|
||
about aspects of life that everybody else takes for granted but that he
|
||
sees as sentimental or illogical. After a while, I asked him whether he
|
||
thought his predecessors' excitement about the 1996 Telecommunications
|
||
Act had been excessive.
|
||
|
||
"I would start with a caveat," Powell said. "Look, I can't fault those
|
||
judgments in and of themselves, given the time and what people thought.
|
||
They were not the only ones who were hysterical about the opportunities.
|
||
But, frankly, I've always been a little bit critical. First of all,
|
||
anybody who works with the act knows that it doesn't come anywhere close
|
||
to matching the hyperbole that was associated with it, by the President
|
||
on down, about the kinds of things it's going to open up. I mean, I
|
||
don't know what provisions are the information-superhighway provisions,
|
||
or what provisions are so digitally oriented, or some of the things that
|
||
were a big part of the theatre of its introduction. When one starts
|
||
reading the details, one searches, often in vain, for these provisions.
|
||
But, nonetheless, there was a rising dot-com excitement, and an Internet
|
||
excitement, and people thought this was historic legislation, and it
|
||
certainly was.
|
||
|
||
"But. We were sucking helium out of balloons, with the kinds of
|
||
expectations that were being bandied around, and this is before the
|
||
economy or the market even gets in trouble. It was a dramatically
|
||
exaggerated expectation<6F>by the leadership of the commission, by
|
||
politicians, by the market itself, by companies themselves. It was a
|
||
gold rush, and led to some very detrimental business decisions, ones
|
||
that government encouraged by its policies, frankly. Everybody wanted to
|
||
see numbers go up on the board."
|
||
|
||
Powell began imitating an imagined true believer in the Telecom Act. "
|
||
'I want to see ten competitors. Twenty competitors! I want to see
|
||
thirty-per-cent market share. Fifty-per-cent market share! I want the
|
||
Bells to bleed! Then we'll know we've succeeded.' " Now Powell returned
|
||
to being Powell. "I think that expectation was astonishingly
|
||
unrealistic, in the short term. They wanted to see it while they're
|
||
there. We were starting to get drunk on the juice we were drinking. And
|
||
the market was getting drunk on the juice we were drinking. There's no
|
||
question, we went too soon too fast. Too many companies took on too much
|
||
debt too fast before the market really had a product, or a business
|
||
model."
|
||
|
||
How could the Telecom Act have been handled better? "We could have
|
||
chosen policies that were less hellbent on a single objective, and were
|
||
slightly more balanced and put more economic discipline in the system,"
|
||
Powell said. "Money chased what seemed like government-promised
|
||
opportunity. The problem with that is there's a morning after, and we're
|
||
in it. And the problem is there is no short fix for this problem. This
|
||
debt is going to take years to bring down to a realistic level. In some
|
||
ways, for short-term gain, we paid a price in long-term stability."
|
||
|
||
Powell went on to say that it might have turned out differently if there
|
||
had been a more "reasonable" level of investment. "No, we wouldn't have
|
||
every home in America with competitive choice yet<65>but we don't anyway. I
|
||
don't think it's the remonopolization of telephone service. I don't buy
|
||
that. The Bells will prosper, but did anybody believe they wouldn't? The
|
||
part of the story that didn't materialize was that people thought so
|
||
would MCI WorldCom and Sprint."
|
||
|
||
Other local phone companies, he added, hadn't materialized as viable
|
||
businesses, either, and they never might. "Everybody's always saying,
|
||
'The regulators did this and this and this.' But, candidly, the story's
|
||
quite the opposite. I think the regulators bent over backward for six
|
||
years to give them a chance. Conditions don't get that good except once
|
||
every thirty years, and it didn't happen. So, whatever the reason, we're
|
||
looking at a WorldCom that's teetering. We're looking at a long-distance
|
||
business that has had a rapid decline in its revenue base. A.T. & T. is
|
||
breaking itself up. Sprint has struggled."
|
||
|
||
Could the F.C.C. have done anything to make the long-distance companies
|
||
stronger? "At the F.C.C.? I think I'll just be blunt. My political
|
||
answer? Yes, there's all kinds of things we can do at the margin to try
|
||
to help. But I can't find thirty billion dollars for WorldCom somewhere.
|
||
I can't mitigate the impacts of an accounting scandal and an S.E.C.
|
||
investigation. Were I king, it would be wonderful, but I don't have
|
||
those kinds of levers. I don't know whether anybody does. At some point,
|
||
companies are expected to run themselves in a way that keeps them from
|
||
dying." Powell couldn't have made it much clearer that he doesn't think
|
||
it's his responsibility to do anything about the telecom crash. He has
|
||
demonstrated his sure political touch by making accommodationist
|
||
gestures<EFBFBD>in August, for example, five months after disbanding the
|
||
F.C.C.'s Accounting Safeguards Division, Powell announced that he was
|
||
appointing a committee to study accounting standards in the
|
||
communications industry. But that shows that Powell is better at riding
|
||
out the storm than, say, Harvey Pitt, his counterpart at the Securities
|
||
and Exchange Commission, and does not mean that he plans to try to shore
|
||
up the telecom industry.
|
||
|
||
I asked Powell if it would bother him if, for most people, only one
|
||
company provided cable television and only one provided local phone
|
||
service. "Yes," he said. "It concerns us that there's one of each of
|
||
those things, but let's not diminish the importance of there being one
|
||
of each of those things. That still is a nice suite of communications
|
||
capabilities, even if they aren't direct analogues of each other."
|
||
Anyway, Powell said, before long the phone companies will be able to
|
||
provide video service over their lines, and the cable companies will
|
||
provide data service over their lines, so there will be more choice.
|
||
"So, yeah, we have this anxiety: we have one of everything. The question
|
||
is, Does it stay that way?"
|
||
|
||
The concentration of ownership and the concentrated control of
|
||
information did not appear to trouble Powell, either. He said that
|
||
people confuse bigness, which brings many benefits, with concentration,
|
||
which distorts markets. "If this were just economics, it's easy. If you
|
||
were to say to me, 'Mike, just worry about economic concentration,' we
|
||
know how to do that<61>the econometrics of antitrust. I can tell you when a
|
||
market's too concentrated and prices are going to rise. The problem is
|
||
other dimensions, like political, ideological, sometimes emotional. Take
|
||
the question of, if everybody's controlling what you see, the assumption
|
||
there is that somehow there'll be this viewpoint, a monolithic
|
||
viewpoint, pushed on you by your media and you won't get diversity. I
|
||
think that's a possibility. I don't think it's nearly the possibility
|
||
that's ascribed to it sometimes."
|
||
|
||
Powell explained, "Sometimes when we see very pointed political or
|
||
parochial programming, it gets attacked as unfair. I see some of the
|
||
same people who claim they want diversity go crazy when Rush Limbaugh
|
||
exists. They love diversity, but somehow we should run Howard Stern off
|
||
the planet. If it has a point of view, then it becomes accused of bias,
|
||
and then we have policies like"<22>here his tone went from ironic to
|
||
sarcastic<EFBFBD>"the fairness doctrine, which seems to me like the antithesis
|
||
of what I thought those people cared about. So when somebody is pointed
|
||
and opinionated, we do all this stuff in the name of journalistic
|
||
fairness and integrity or whatever, to make them balance it out."
|
||
|
||
|
||
F.C.C. World abounds in theories about Michael Powell. One is that he
|
||
can't make up his mind about how to address the crisis in the industries
|
||
he regulates<65>so he talks (and talks and talks) flamboyantly about the
|
||
market, in order to buy himself time. Another is that he's carrying
|
||
water for the arbocks and the big cable companies. Another is that he is
|
||
planning to run for the Senate from Virginia (or to be appointed
|
||
Attorney General in a second Bush term), and doesn't want to do anything
|
||
at the F.C.C. that would diminish his chances. Another is that he's
|
||
waiting to move until there is more consensus on some course of action,
|
||
so that he doesn't wind up going first and getting caught in the
|
||
crossfire between the arbocks and the cable companies and the television
|
||
networks. (In F.C.C. World, this is known as the Powell Doctrine of
|
||
Telecom, after Colin Powell's idea that the United States should never
|
||
commit itself militarily without a clear objective, overwhelming force,
|
||
and an exit strategy.) And another is that he actually believes what he
|
||
says, and thinks the telecommunications crash is natural, healthy, and
|
||
irreversible, and more concentration would be just fine.
|
||
|
||
"This is why elections matter," Reed Hundt, who isn't happy about what
|
||
has become of his Telecom Act, told me. It's true that the F.C.C.<2E>much
|
||
more than, say, the war in Afghanistan<61>is a case in which a Gore
|
||
Administration would be acting quite differently from the Bush
|
||
Administration. Consumers might have noticed the difference by now, but
|
||
there's no question whether communications companies have noticed. The
|
||
arbocks are doing better against their internal rivals than they would
|
||
have done if Gore had won. Next election, they'll help the party that
|
||
helped them. If the Republicans win, policy will tilt further in the
|
||
arbocks' favor. If they lose, perhaps the arbocks' rivals<6C>the
|
||
long-distance companies and the telecommunications upstarts<74>with their
|
||
friends now in power, will stage a comeback. America's present is not
|
||
unrecognizably different from America's past.
|
||
|
||
|